8+ Top SAS Competitors and Alternatives in The World

SAS Institute is an America-based multinational analytics software development company located in Cary, North Carolina, USA. It mainly develops analytic software which helps to manage, access and report on data to support decision-making. 

SAS Institute is the largest privately owned software enterprise in the world, and most businesses of the Fortune 500 use their software.

Year Founded: 1976
Headquarters: North Carolina, United States

It was started as a project at North Carolina State University which stood for Statistical Analysis System, and was used by the agricultural department in universities in the late 1960s. In 1976, it became a private company run by CEO James Goodnight. 

It currently regulates worldwide, with 13,000 employees and a total revenue of more than $3 billion in 2019. Its products include SAS software, SAS language, and JMP, which is used by businesses all over the world.

Pros- Amazing work culture

Cons- The HR department has to improve.

List Of Top Competitors Of SAS Institute:

SAS is currently the largest software company in the world, with clients all over the world. Some of the other competitors of SAS in the market are as below.

Oracle Corporation

Year Founded: 1977
Headquarters: Texas, United States

Oracle Corporation is the third largest America-based technology multinational corporation in revenue and market capitalization, headquartered in Austin, Texas.

Oracle mainly sells cloud-engineered systems, enterprise software products, customer relationship management software, performance management software, and supply chain management software. 

Oracle will have a total revenue of $42.4 billion in 2022, with more than 140,000 employees globally. With Bob Miner and Ed Oates, Larry Ellison founded the company in 1977 and named it Software Development Laboratories (SDL).

It is the top software developer in the world, making it the top competitor of SAS worldwide.

Pros- Brand value, good financials, good R&D

Cons- Inter- firm complexities,

Have a look at the Top Oracle competitors and alternatives.

Tableau Software

Year Founded: 2003
Headquarters: Washington, D.C.

Tableau Software is a data visualization software company based in Mountain View, California, US. The company mainly focused on business intelligence and was acquired by Salesforce in 2019.

Tableau Software had a total revenue of $877 million in 2017, with 4,181 employees worldwide.

The company was started as a public outlet from around 1999 to 2002 by researchers at Stanford University. It is a top competitor of SAS as a software developer worldwide.

Pros- User experience, Visualization, low cost, mobile friendly

Cons- Poor versioning, more manual effort


Year Founded: 1972
Headquarters: Baden-Württemberg, Germany

SAP is a German multinational enterprise software development company that was founded in Weinheim, Germany.

It is the largest enterprise resource planning (ERP) software company in terms of revenue and the world’s third-largest publicly traded software company. 

SAP currently serves worldwide, with around 400,000 customers in almost 180 countries. It is the leading software company with a total revenue of €27 billion in 2021.

With around 107,000 employees worldwide, SAP is the top competitor for SAS in the software business.

Pros- Faster decision-making, reliable sharing of data

Cons- the high cost of integration

Also, Have a look at the SAP alternatives and competitors.


Year Founded: 1911
Headquarters: New York, United States

IBM, which stands for International Business Machines, is an American multinational technology company that was founded on June 16, 1911.

Charles Renlett first founded the company Computing-Tabulating-Recording Company and later renamed it IBM in 1924.

IBM has operations in over 181 countries, and services provided by the company are outsourcing, professional services, and managed services.

It has 282,000 professional employees worldwide and gained a total revenue of $57 billion in 2021. IBM is one of the top competitors for SAS, with its strong customer hold all over the globe. 

Pros- Brand value, reliable 

Cons- High costs

Don’t forget to look at the IBM competitors and alternatives.


Year Founded: 1993
Headquarters: Pennsylvania, United States

Qlik, formerly known as Qliktech, is a software company that provides a business analytic platform for its customers. It was primarily founded in Lund, Sweden, in 1993 and later on shifted its headquarters to King of Prussia, Pennsylvania, USA.

Qlik mainly focuses on business intelligence and data integration with its products, such as Qlik Replicate and Qlik Sense. 

The current CEO of the company is Mike Capone. The company’s product first came in 1994 and got patented in 1995 and named QUIK, which stands for Quality, Understanding, Interaction, and Knowledge. It is on the list of top competitors of SAS, with $750 million in 2017.

Pros- Good financials, R&D 

Cons- Inflexible data extraction


Year Founded: 2004
Headquarters: New York City, United States

Sisense is a privately held business intelligence software company founded in Tel Aviv, Israel.

Elad Israeli, Eldad Farkash, Aviad Harell, Guy Boyangu, and Adi Azaria are the few founders of the company, and Amir Orad is the current CEO of the company. The company mainly deals in Business intelligence, Data visualization, and Analytics tools. 

The company has more than 800 employees and currently operates in 8 locations. At first, it was founded as a provider of business application tools for small and mid-sized businesses. The business’s total revenue was around $100 million in 2020, making it the top competitor for SAS in the world.

Pros- Easy to use, visualization

Cons- Poor mobile performance


Year Founded: 1989
Headquarters: Virginia, United States

MicroStrategy Incorporated is a technology company based in Tysons Corner, Virginia, in the Washington metropolitan area.

It was founded by Michael J. Taylor, Sanju Bansal, and Thomas Spahr in 1989 to provide services like business intelligence, mobile software, and cloud-based services. 

It is a public company that gained a total revenue of $510 million in 2021. With the total assets standing at $3 billion, it has 2,121 employees globally.

In the field of business intelligence market, MicroStrategy is on the list of top competitors of SAS in the world.

Pros- Globally recognized good financials.

Cons- User interface


Year Founded: 1997
Headquarters: California, United States

Alteryx is an American software company that was founded as SRC, LLC in March 1997. The software developed by the company is used for data science and analytics to make enterprise performance study easy and accessible for any data worker. 

Dean Stoecker, Olivia Duane Adams, and Ned Harding are the three who founded the company and named it SRC LLC, which later got changed to its core product Alteryx in 2010.

It currently provides its services worldwide with more than 2,000 employees. It is the top competitor of the SAS Institute, with a total revenue of $536.1 million in 2021. 

Pros- Automation, highlighting errors

Cons- Macro management, high costs

Sas Competitors

FAQs for SAS alternatives and Competitors:

Which is the biggest software company in the world?

As of 2021, the market valuation of the software industry has grown to $533 billion. Microsoft alone has a market share of 74% with $168 billion in total revenue, making it the biggest software company in the world.

Why do businesses use analytics software?

It is used for measuring the digit content performance in the market and to convert business data into reports which help in decision-making, tracking user behavior, and identifying bad-performing content. It improves the performance of businesses by providing actual data on all business activities and helps in making better business operations.

Which is the best business analytical tool in the business?

Microsoft has the best business performance and intelligence software in the market. Microsoft Power BI is known as the best intelligence software used for performance metrics to make further analyses and reports.

How many business analytics are there to employ companies?

There are mainly 6 types of business analytics to employ companies:
– Exploratory Analysis
– Inferential Analysis
– Descriptive Analysis
– Diagnostic Analysis
– Predictive Analysis
– Prescriptive Analysis

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