We are in the era of technology, where every 1 hour, there’s a new invention, innovation, and idea. Technology has modified our day-to-day home appliances, like washing machines, to AI-based machines. Whether we talk about televisions, refrigerators, washing machines, or air conditioners, everything is now a part of the smart technology world.
In this article, you will read about one of the oldest brands in the electronics market, i.e., Panasonic. You will also know about the competitor of Panasonic and how they are penetrating deep into the technology world, delivering their customers better versions of smart appliances.
Year Founded: 1918
Headquarters: Osaka, Japan
When we talk about electrical and electronic appliances, Panasonic is one of the famous brands that come into the picture. Panasonic is more than 100 years old Osaka, Japan-based company. Panasonic was founded by Kōnosuke Matsushita, who was a Japanese industrialist. Matsushita was given the title of “God of Management” in Japan.
Panasonic is a world-famous manufacturer of home-based and business place-based appliances, for example, Air conditioning, television, mobile phones, cameras, audio devices, etc.
Panasonic established its name in the market by launching high-quality televisions. But soon, there were other competitors in the market too. The Brand has also landed its foot in the green energy and automotive segment.
But Panasonic is not the sole option; there are competitors too with a stronghold in the industry. Below mentioned are a few competitors of Panasonic:
List Of Top Panasonic Competitors:
Year Founded: 1946
Headquarters: Tokyo, Japan
Sony Corporation is one of the biggest competitors of Panasonic. Sony is a multinational amalgamate company based in Minato, Tokyo, Japan. Sony has been delivering various products like entertainment and media components, video game consoles, digital cameras, laptops, mobile phones, etc.
Sony Bravia- television has been one of the top hot-selling products from Sony. The various units under Sony Corporation as mentioned below:
- Game & Network Services (G&NS)
- Electronics Products & Solutions (EP&S),
- Imaging & Sensing Solutions (I&SS)
- Financial Services
Sony has also entered the energy sector by producing lithium batteries for electric vehicles. After some time, Sony sold this business vertical to another company.
Year Founded: 1938
Headquarters: Seoul, South Korea
When we talk about electronics, Samsung is one of the biggest players. Samsung manufactures electronic products, semiconductors, home appliances, mobile phones, and other telecommunication equipment.
Its cutting-edge technology in mobile phones brought the era of touchscreen mobile phones with easy access. Today, talking about smartphones, Samsung is one of the users’ choices. Samsung has brought a revolution in the smartphone industry.
The modern technology brought by Samsung in the Audio/ video and entertainment industry is remarkable. Smartwatches, smartphones, tablets, earbuds, TVs, projectors, etc., are a few high-market value demand products of Samsung. The Innovation and technology part of Samsung has been giving tough competition to Panasonic.
Year Founded: 1958
Headquarters: Seoul, South Korea
One of the well-known brands that might be regarded as popular for home appliances is LG. When LG first started out, it dealt with chemical industries. LG eventually entered the electronics industry.
Today, LG is a market leader in the global electronics sector. LG primarily supports the production of electrical goods. Washing machines, refrigerators, air conditioners, televisions, and other electronic equipment are a few of them.
LG’s presence in the smartphone market is not very widespread, though. However, it has made some commendable innovations in smart home appliances. Electronics, chemicals, communication, and services comprise the bulk of the LG electronics business module.
Year Founded: 1891
Philips has expanded the market for electrical products into the healthcare industry. Trimmers, toothbrushes, hair straighteners, and other electronic-based personal care items are what Philips contributes to the most.
A leader in health technology, Philips aims to enhance well-being with its most recent line of goods. Panasonic is facing significant competition from LG, which has recently started to introduce smart televisions to its product line.
Year Founded: 1911
Headquarters: Michigan, U.S
A large section of home electronic products has been offered by Whirlpool. Technology-driven innovation characterizes Whirlpool products. Whirlpool is currently introducing a unique line of high-end refrigerators.
These refrigerators are intelligent, with applications that use artificial intelligence to self-regulate temperature. Washing machines, air conditioners, microwaves, air purifiers, etc., are a few additional whirlpool goods. Panasonic faces stiff competition from Whirlpool due to its innovative leadership.
Year Founded: 1943
Headquarters: Mumbai, Maharashtra
One of the leading producers of air conditioners in the Asian market is Bluestar. The primary uses for Blue Start’s products are domestic and commercial. The blue star is one of Panasonic’s main rivals in the electronics market, thanks to its dominance in the air conditioning and refrigeration sectors.
The efficiency and performance of Blue Star products have been the success ladder. Mega buildings like airports, shopping malls, hospitals, and industrial establishments have decked the Blue star air chiller products.
Year Founded: 1910
Headquarters: Tokyo, Japan
Hitachi is Located in Japan as an electronics business, and it has been in the market for over 100 years. Hitachi is a business that its clients have trusted and believed in. An induction motor was Hitachi’s first creation.
In the beginning, Hitachi’s contribution was mostly in the form of industrial and locomotive products, such as trains, mining equipment, and other electrically powered machinery.
Since that time, Hitachi has offered a variety of air conditioning goods as well as wellness solutions with both personal and professional applications. Hitachi began making televisions and other items based on highly diversified Japanese technology.
Year Founded: 1919
Headquarters: Stockholm, Sweden
You should take Electrolux’s products into consideration if you are planning to purchase any household appliances. Additionally, Electrolux has reached the milestone of operating in the sector for more than a century. The high-end Electrolux products are everything you need for a contemporary home lifestyle.
These include appliances such as washing machines, refrigerators, vacuum cleaners, air purifiers, and stoves, among others.
What are the major products of Panasonic?
The major products of Panasonic are home appliances and entertainment products to help customers live a better lifestyle. Panasonic products available in the market are home entertainment, cameras, air purifiers, microwave ovens, refrigerators, vacuum cleaners, washing machines, iron water purifiers, etc.
What are the basic principle objectives of Panasonic?
Panasonic, as a brand, commits to delivering a better lifestyle for society’s development. This objective is very much a clear vision of Panasonic.
Seven principles clearly define the attitude of Panasonic toward development:
1. Contribution to Society
2. Fairness and Society
3. Cooperation and Team Spirit
4. Continuous efforts for improvements
5. Courtesy and Humility
How Panasonic contributes to the world of innovation?
Ans: Panasonic has been working to enhance the Research and Development sector. By initiating various research activities and taking new ideas, surveys, and feedback, Panasonic has been focusing closely on providing new technology-based devices to society. The major focused innovations and key technology areas of Panasonic are as below:
What is the net sales worth of Panasonic?
As of the fiscal year ending in March 2022, the net sales of Panasonic were 1,792 billion yen.
What is the contribution of Panasonic in the energy sector?
Panasonic’s technology-driven company also contributes to the energy sector worldwide. The energy sector of Panasonic group is headed by Panasonic Energy Co. Ltd. Below mentioned are the divisions of Panasonic Energy co.:
– Energy Device Business Division
– Mobile Energy Business Division
– Energy Solutions Business Division
A few popular products for Panasonic energy co. are Lithium batteries, storage batteries, and lithium batteries for vehicle use.
- Samsung Marketing Strategies: The Key To Building A Global Tech Empire
- Top 10 Best LG Competitors that Will Revolutionize Your Tech Life!
- Samsung – History, Brand Value, and Brand Strategies
- 10+ Top Nikon Competitors and Alternatives
- Top 10+ Sony competitors and Alternatives
“Business, marketing, and Branding – these three words describe me the best. I am the founder of Burban Branding and Media, and a self-taught marketer with 10 years of experience. My passion lies in helping startups enhance their business through marketing, Branding, leadership, and finance. I am on a mission to assist businesses in achieving their goals.”