12+ Top H&M Competitors and Alternatives

H&M is an abbreviation for Hennes & Mauritz AB, a Swedish international apparel corporation headquartered in Stockholm. Its primary market is fast-fashion clothes for men, women, teens, and children.

Erling Pearson began the garment company on October 4, 1947, in Västers, Sweden. In the fiscal year 2021, it generated global net sales of USD 22 billion.

H&M operated in 74 countries with roughly 5,000 shops under several corporate identities as of November 2019, employing 126,000 full-time equivalent workers.

list of H&M competitors


Macy’s is Macy’s, Inc.’s largest retail brand and a fashion destination for generations of customers. Rowland Hussey Macy, who went to New York City in 1858 and created R.H Macy Dry Goods, founded the country’s first department store.

It is a well-known apparel company that supplies to over 200 destinations globally via border-free service. Macy’s worldwide net sales were around 24.5 billion USD in 2021.


It is a Spanish apparel store based in Arteixo, A Corua, Galicia. The company’s specialization is fast fashion, and its goods include garments, accessories, shoes, swimwear, cosmetics, and perfumes.

Bershka, the world’s largest clothing retailer, is the largest company in the Inditex group. Zara will oversee more than 20 garment lines each year by 2020.

Zara became the world’s largest retailer in 2020, raising awareness for the Detox Campaign and switching to a completely toxic-free production.

Have a Look at 15+ Top Zara Competitors And Alternatives


Uniqlo Co. Ltd. is a Japanese designer, producer, and retailer of casual apparel. It was created in 1949, 73 years ago, and is a fully owned subsidiary of Fast Retailing Co. Ltd.

As of November 2021, Uniqlo operates 2358 locations in 19 countries worldwide, including the United States, the United Kingdom, China, and Vietnam.

Uniqlo has revenue of up to 46.6 billion USD in the first half of the fiscal year 2022.


The gap is a clothes and accessories store in the Us. It was started by Donald Fisher and Doris F. Fisher in 1969 and is headquartered in San Francisco, California.

The categories of the company Gap include Gap, Banana Republic, Old Navy, Intermix, Athleta, and Janie and Jack. In terms of overseas stores, it is the third-largest and largest retailer in the United States.


Boohoo is a British online clothing company founded in 2006 by Mahmud Kamani and Carol Kane, who also hold the positions of group executive chairman and executive director.

It specializes in fashion clothes, with over 36,000 goods for those aged 16 to 30. It operates two subsidiaries: NastyGal and Pretty Little Thing.

With a particular concentration on the 16–24-year-old age bracket, it sells apparel to over 100 countries, with repeat purchases accounting for 25% of total sales.

PVH (Phillips-Van Heusen)

PVH, previously known as Phillips-Van Heusen Corporation, is an American apparel partnership that owns Tommy Hilfiger, Calvin Klein, Warner’s, Olga, and True & Co.

Phillips-Van Heusen is the biggest H&M competitor as they maintain better quality standards than others.

Two brands are also licensed under PVH: Kenneth Cole New York and Michael Kors. The company’s worth is around USD 952 million, established in 1881 in New York, USA. 

Abercrombie and Fitch

Abercrombie & Fitch is an American retailer of casual apparel. Its goods are composed of high-quality materials and marketed at premium costs to maintain a brand image of a “near-luxury lifestyle.”

Its headquarters are in New Albany, Ohio, in the United States. Other subsidiary brands include Abercrombie Kids, Hollister Co., and Gilly Hicks. The corporation has a net income of 263.01 million US dollars as of 2021.


Inditex’s business is based on a basic premise: be quick to adapt to the market. Inditex, headquartered in the Municipality of Arteixo, Spain, was founded on June 12, 1985, in A Corua, Spain, by Amancio Ortega and Rosalia Mera.

Industria de Diseo Textil, S.A. is a Spanish international apparel corporation based in Arteixo, Galicia. Inditex, the world’s largest fast-fashion conglomerate, runs approximately 7,200 outlets in 93 countries.

Fast Retailing

A Japanese multinational retailing public company, Fast Retailing Co., Ltd has trademarks which are J Brand, Comptoir des Cotonniers, GU, Princesse Tam-Tam, and Theory.

Tadashi Yanai created it on May 1, 1963, and it is headquartered in Yamaguchi, Yamaguchi, Japan.

The firm controls the full clothing manufacturing process, from material procurement through product planning, development, design, and manufacture, as well as distribution, retail, and inventory management.

American Eagle Outfitters

Established in Pittsburgh’s SouthSide Works area, American Eagle Outfitters, Inc., or American Eagle, is a retailer of lifestyle, clothes, and accessories. It was created in 1977 as a Retail Ventures, Inc. subsidiary by brothers Jerry and Mark Silverman.

It also owns the Aerie brand. The brand targets male and female university and high school students.

The firm operated 901 American Eagle stores, 175 Aerie stores, and 2 Todd Snyder stores in the United States, Canada, Mexico, and Hong Kong as of January 2021.

Forever 21

On April 21, 1984, an American fast fashion shop in Los Angeles, California, United States, was formed in Highland Park, Los Angeles, California, United States. Forever 21 has over 550 locations in 27 countries worldwide.

Forever 21 is well-known for its appealing and stylish goods at exceptionally cheap rates and represents the rapidly growing fast fashion industry. The firm provides women’s, men’s, and children’s accessories, cosmetic items, home goods, and clothes.

H And M Competitors

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