Campaigner Review (2023): Features, Pricing, Pros And Cons

Campaigner is one of the most powerful options that you can consider if you are looking for an email marketing tool.

They are built to have an easy-to-use interface that is packed up with a wide range of different features.

A campaigner is an ideal option for those who started their business and are experiencing it.

Besides that, they have different features and a lot of aspects you should consider. Here is a detailed review that you might find.

What To Know About Campaigners?

Campaigner is known for offering a robust email and SMS marketing automation platform.

Also, they offer various automation that helps business to boost customer relationships.

The company also has a good-looking interface that contains a wide array of selections to choose the templates.

They have third-party integrations too.

Campaigners have vast refinement as it was founded in 1999.

They have more than 120,000 businesses. It includes different fortune companies, which are more than 500 and entrusted with their marketing needs.

Additionally, you get the focus on small and mid-sized businesses.

It is a full-featured solution for their email marketing coupled with competitive prices.

It provides the user’s solution and a complex marketing campaign to offer a positive impact on their revenue.

What Are The Features Of Campaigners You Get?

 Campaigner offers different features that you get, it includes :

List Of Features You Get In Campaigner

Email Reporting

Campaigner offers email reports which ensure that you are staying up to date with all the progress of the campaign.

You can view the campaign progress and manage the subscribers from the phone.


You get Autoresponders that you get in campaigner, here, which allows you to send the emails to the clients as they respond to the triggers faster.

Besides this, you can customization the system to respond with offers or additional information.

It’s Related to the services or products offered by your company

Email Workflows

You can use the drag-and-drop workflow builder. This helps you in creating a complex automated workflow.

This helps you in attracting more leads and win back clients who you might have lost.

Email workflows promote repeat buyers.

As a bonus, you can convert the clients and advocate your brand.

Campaigner Email Workflow allows you to create a workflow that can send emails automatically based on contact field values, specified events, and integrations.

A/B Split Testing

Campaigner allows you the opportunity to understand the changes that you might make with the preference of the audience.

You can use the A/B split testing; for example, you can use this to improve the performance of the campaign and allows you to test the different aspects of the campaign.

, you can use this to decide what adjustments you want to make so you can stay relevant to the audience.

SMTP Relay

SMTP Relay is also known as Standard Mail Transfer Protocol.

This sends the transactional emails without costing too much involving the maintenance of mail servers/

SMTP Relay ensures better communication with your clients.

Communication is a bit different from the common commercial kind of communication, and it’s associated with email campaigns.

Along with that, you get the SMTP Relay to build and manage the contact as well as report the SMTP activity.


As compared to other AWeber and Mailchimp, where you get the basic email marketing tools, with campaigners, you can get above and beyond with their segmentation tool.

It uses segmentation; you can consider sorting the contacts and groups depending on the marketing goals and specific criteria.

Besides this, you can send emails to the groups based on online behavior.

Campaigner Restful API

Campaigner restful API is an integration tool. Also, it’s a seamless and much faster process.

This offers you customizable and supports multiple development frameworks.

You can access account reports, email engagement metrics, and statistics in real time.

This uses HTTP for moving the data while creating the operations in different formats, such as JSON and XML.

Contact Lists

You can manage the contact list more simpler. You can import the list and directly contact the email account.

Therefore, the software offers you a way to save time and keep it hassle-free. You can add the contact individually.

Campaigner offers you wide options for importing the contact list.

For example, you can upload the CSV file and address book from preferred client email programs, Outlook and Hotmail.

Email Templates

With more than 900 professionally designed email templates that help you in taking advantage.

You can use the templates for formulating the emails. For example, you can template the customizable to suit the type of brand and whatever message you want to get the audience’s attention.

You can use an email editor to add templates for Campaigners using HTML code.

Advanced Reporting

Campaigner offers you advanced reporting tools. This helps you in tracking the campaign progression.

You get the stats on emails that have been sent.

You can see the emails that were opened, forwarded, bounced, or opened.

Also, you can see how many subsets are left and the overall numbers.

The company offers you the option which has the save reports.

Furthermore, you can get advanced reporting where you can compare campaigns and their performance to differentiate between the campaigns which are successful and unsuccessful.

Dynamic RSS Campaigns

You get the RSS tool, which has a seamless integration of the RSS feeds into the campaign.

This keeps your audience engaged and tuned to the web updates.

The dynamic tool automatically generates an email from the web sources without creating the templates every time you upload the contract.

What Are The Pricing Of Campaigners?

Campaigner offers a different price range that you can get, which can be higher than the average marketing service.

Here you get the different basic options, or you can opt for eCommerce plans.

It includes different options such as :

The Starter Plan

Campaigner offers the starter plan, which costs $40.95 per month if you opt for the annual plan.

And it includes features like : 

  • Experiment
  • Up to 5000 contacts
  • Drag and drop editor
  • Full code editor
  • 900+ templates
  • Geolocation
  • Landing pages
  • Social integration
  • Facebook audience builder
  • Suppression lists
  • Basic segmentation
  • Conversion tracking
  • 50 MB CDB Media hosting
  • Recurring campaigns

The Essential Plan

The next one you get is the Essential Plan which starts at $119.95 per month which is annually and includes everything that you get in the starter.

It includes features such as :

  • Up to 24,000 contacts
  • Remove campaign branding
  • Dynamic content
  • Exclusion lists
  • eCommerce integration
  • Custom footer
  • 1 Gb total CDN media hosting
  • Localization


The Advanced Plan

The next you get is an advance plan which costs $449.95 per month which is billed annually.

Here you get everything that you find in the starter plan and the essential plan.

However, the advanced plan includes features like :

  • Up to 100k contacts
  • API Access
  • Purchase behavior
  • Sales engineering
  • Automation workflows
  • Static segment sampling

What Are eCommerce Email Marketing Plans?

eCommerce plans have separate basic plans.

It includes three options and also does not get the automation workflows that are included unless you have the custom Enterprise plan.

The Starter Plan

Here you get the starter plan, which costs you $69.95 per month and is billed annually.

It includes features like :

  • Shopify integration
  • Up to 30K emails
  • Unlimited contacts
  • Magento integration

The Essential Plan

The essential plan is another one that you get which costs $ 89.95, including everything in the starter, and increases to 45k emails.

The Advance Plan

Here you get the advance plan which costs you $119.95 per month and includes everything along with sending 75k emails.

The Enterprise Plan

The next one you get is an enterprise plan which is up to 18% off.

This includes everything that adds the volume discounts and automation workflows.

What Are The Customer Services And Support?

Campaigner offers excellent customer support.  However, they have some cases of concern according to some customers. Here you might get both if you are aware of what services they offer.

Here are some of the different ways which include:

Self Service

The most you get is SaaS providers; the campaigner offers you a number of resources to you and pursues your own time.

You get the whitepapers to videos, webinars, and infographics,

It has an extension even though it’s standard.  

Phone Support

Campaigner offers you the strongest customer support system.

You get 24/7 support, however, due to the pandemic, which is scaled back.

You can reach the customer who supports their business days.

Chat And Email Support

You get to chat and email support which is Monday to Friday and from 7 am to 9 pm EST.

What Are The Pros and Cons Of Campaigners?

Campaigners have a bit of a lukewarm response from their customers.

That becomes crucial to understand if you should consider this for yourself.

You get the pros which include:

  • Like all email marketing services, the campaigner offers you autoresponder features, which allow you to create and send a series of automated emails.
  • This allows you to view a preview that you subscribe to after composing the email.
  • You get package options catering to the vast clientele. Including start-up, small, large, and entrepreneurial businesses.
  • It shows you the number of emails and allowed to send before you reach the limit.
  • It includes email marketing plans which are low prices.
  • You get a 30-day free trial for people who are new to email marketing.
  • This offers you an easy-to-use interface along with a drag-and-drop function.
  • It offers a mobile app for emails.
  • Here you get customer support 24 x 7 via live chat, phone, and email.

Here are different cons that you might find

  • It does not offer a spam-checking tool.
  • You can limit the number of emails sent within your billing period.
  • It has email editor deficiencies that you might find, and overall usability can be a problem.

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