In the early days, the food trucks only meant selling sandwiches in plastic-wrapped packets, bland coffee, and other foods, mostly for the factory and industrial workers who were used to cheap meals and food stalls.
According to a recent survey, it has been revealed that the food truck industry is growing by an annual growth rate of 15% every year.
Best Food Trucks in the USA
This food truck business took a major turn when people from corporate were laid off due to the recession, and they started their own business of food trucks. According to some surveys, food truck sales have even reached $400,000 or more in a year.
Grilled Cheeserie, Nashville, Tennessee:
This food truck started its journey back in the year 2010, and since then, it has created plenty of names for itself. De Luna-Bogan is the co-owner here, and he has received the best training from the best possible industries in the world.
Their marketing strategy is the range of foods they serve, including B&B of Tennesse, Pimento Mac, and Cheese. They even give the customers the to choose their favorite cheese. They have even opened their brick-and-mortar stall in Nashville, which is known for an extended menu of grilled cheese and others.
The Taco Truck, Hoboken, New Jersey:
Jason Scott and Chris Viola launched this in 2009, and it operates mainly in Hoboken, New Jersey. They are famous for selling authentic Mexican dishes, which include Al Pastor tacos, Augacate Tacos, Barbacoa Burrito, and other many delicious menus.
Both the owners had spent time in Mexico and had learned about Mexican foods. They split their truck operating time in different areas of the city. They also have opened their brick–and–mortar stall in various prime locations around the city.
They are located at one of the most important points of the city, making them one of the famous names.
Fukuburger Truck, Las Vegas:
The name of this food truck derives from one of its owners Colin Fukunaga. He spent his childhood in his grandfather’s sandwich gig and learned about it a lot. Back in 2010, he and his mother noticed that most of the food trucks in Las Vegas provide tacos so they started providing west coast burgers with Japanese flavors.
This unique idea has given them a lot of promotion. They also opened their brick-and-mortar stall in 2015 In China Town district of Las Vegas. This brought them close to the customers.
Mac Mart Truck, Philadelphia:
This food truck is known for providing food with pure comfort and at an affordable cost. They are known for their great Mac and cheese menu. The owner started this truck back in her university days and started making sales there. She was also a student of the same university and had graduated 2 years prior to that.
She started a trend called Return of the Mac, which is a classic mac sandwich between two Texas toasts. These provided her with a lot of promotions.
Luke’s Lobster, New York City:
This truck was started by a former investment banker turned lobster. He couldn’t find an affordable lobster, so he decided on his own.
He started in the year 2009, and due to his father’s experience, he started providing fresh foods, which made them the favorite of the people. They also sell lobsters at an affordable price.
The Cow and Curd, Philadelphia:
Philadelphia is a place known for its love for cheesesteaks, but this food truck has introduced the new favorite thing, fried cheese curds, to the people. The founder Robert Mitchell is a former teacher with 16 years of experience.
They have introduced new menus to the people who are also unique. They are famous for their cheddar which is basically of two parts curds and whey. The curd is generally eaten as fried with sauce. They are known for their affordable prices.
Kogi BBQ, Los Angeles:
The owner of this food truck is Roy Choi, who is also known as the godfather of the food truck industry. He is originally from Seoul, South Korea. He also has worked in different famed restaurants like Le Bernardin in New York.
The owner is a big name in this industry, giving it a lot of promotion. The different variety of food items that are being sold also brings a lot of interest to the people on the food truck.
Ms. Cheezious, Miami:
Grilled cheese is obviously not the most famous street food. It is also comfort food. The owner of this food truck realized this and started their own truck to give a taste of better foods to the people. The food truck was started by Brian Mullins and his wife, Fatima Mullins. The food truck was opened in the year 2010.
Their standout menu of grilled cheese and sandwiches have made them one of the famous food trucks. Fatima handles is active on social media and carries out its promotion.
Cinnamon Snail, New York City:
This is one of the vegan food trucks which are doing great business in New York City. They have even made non-veg people get attracted to their menus. The food truck was founded by the chef, Adam Sobel and he has worked in many famous vegan restaurants.
The restaurant is famous for its great vegan food menus. As it is one of the few vegan food stalls, they get a lot of promotions. They have a stall at Penn Station, which makes it the prime stall for people to buy from during peak hours.
Oink & Moo BBQ, Florham Park, New Jersey:
This food truck was founded in the year 2012 by chef Josh Sacks and had one important aim to provide people with the best BBQ. Their food menu includes meat smokers, pulled pork sliders, chicken tacos, baby-back ribs, and others.
They operated their food trucks in New Jersey and Philadelphia and were founded in 2015. They provide almost everything at an affordable cost, making it one of the most known food trucks.
Conclusion:
All the above food trucks are among the best in the industry and are known by many people. They provide great food at an affordable cost. One of the prime reasons why people visit food trucks is their affordable prices.
All of these food trucks had opened their brick-and-mortar stalls which increased their promotion. They are also creating their marketing online and on media.
Food trucks nowadays are serving a large variety of foods which makes it easier for people to choose from.
Similar Posts:
- 24+ Effective Food Truck Marketing Ideas
- Top 10 Best Truck Brands in the USA
- Top 10 Best Bun Brands in the USA
- 22+ Effective Cheese Marketing Strategy That helps you to Grow
- Top 10 Best Frozen Food Companies in the USA (Health Benefit & Risks)
“Business, marketing, and Branding – these three words describe me the best. I am the founder of Burban Branding and Media, and a self-taught marketer with 10 years of experience. My passion lies in helping startups enhance their business through marketing, Branding, leadership, and finance. I am on a mission to assist businesses in achieving their goals.”