9 Books for Sales that Broaden Your Knowledge

There is a saying “Books will Never betray you”  So if you want to gain some knowledge, good-old books are what you should start with. Even in the era of modern technology, where the old paper is being replaced by a screen book are as invaluable as ever.

Of course, everyone reads books with a purpose. If you are looking for books to up your sales then you are in the right place.

Here, is a list of the 9 Best books for sales that can broaden your knowledge and help you learn new strategies and techniques. All of these books are classics and help you be better than before.

List of Books For Sales

9) The Sales Bible: The Ultimate sales resource by Jeffrey Gitomer

best books on sales

As its name suggests, this book has been the ultimate resource for increasing sales for the professionals. This book is quite up to date with current times. It can answer pretty much all the basic and practical questions that many experts face today.

Leadership, management, and control or strategy whatever you need, this book has it. For a sales trainer or someone who is new in this profession, this book can aid them regardless of which industry they are in or how proficient they currently are.

It will provide as a foundation for their career development in the future.

Amazon: 4.5 Stars
Barnes and Nobles: 4 Stars

About the Author

Jeffrey Gitomer is an American author. He lives with his family in Charlotte, North Carolina. He is also a renowned professional speaker and business trainer. He travels around the world as a speaker and gives lectures on Sales and development.    

8.) Brilliant Selling: What the Best Salespeople Know, Do and sayTom Birdy & Jeremy Castle

best books on sales

This book is a guideline for those who want to rapidly improve their sales performance. This book is written by a single author but it contains the words of multiple experts. As it comprises of advice and tips regarding sales by sales experts who have years of experience.

These experts have unraveled the secrets of selling in this book, what ticks and what doesn’t tick in the market.

Anyone who reads this book by Tom and Jeremy will have an enormous harvest. Other than the important skills that an effective salesperson should have, one can learn to utilize their own personality as a tactical advantage and realize customers’ demands to stay ahead of their competition.

This book does not just discuss the opportunity, it also provides a solution for the possible obstacle that a seller may face.It also discusses the hurdles that sellers had to face in the past and how those hurdles were dealt with.

Its contents are known for being user-friendly and can even provide support for those who have been in the selling business for a while.

Amazon: 5 Stars

About The Authors

Tom Bird is Speaker, business trainer writer, and coach.  He is also known as the director of a consulting agency knows as Release the Potential that is known for helping corporations in development and training.

Jeremy Castle is the founder of Release The Potential and runs the agency with tom bird. He is also the Co-author of other several books.

7.  Coaching salesperson into sales champions   – Keith Rosen

best books on sales

This book focuses on Sales team rather than an individual. Regardless, this is a good book to read as it provides information regarding being in a team rather than a lone wolf. This book is highly informative and it has been prepared in an easy-to-read format.

It can help sellers to continuously increase their sale as the author provides the most effective advice and tactics aid in instructing their sales reps to become winners in the highly competitive market.

This book is designed for the middle echelons of a corporation. Such as Management and executives. After all Sales teams are controlled and monitored by them. This book can help an individual seller as well, as it can provide him with tips to work in a group.     

Amazon: 5 stars

About the Authors:

Keith Rosen is a man that takes pleasure in helping others reach their Goal. Until now he has provided thousands of salespeople and executives with personalized training programs & coaching programs.

He has also written many other books among which a few of them were awarded as Best-selling Books.

6) New Sales. Simplified. – Mike Weinberg

best books on sales

This book is well known for its simplified explanation of even the most complex strategy. As times pass sales are also developing and salespeople are also formulating new strategies.

For newcomers, these strategies are quite complex and hard to understand. Mike Weinberg understood this and wrote what people wanted to read. He took a direct approach the new strategies presented them in such a way that even the executives failed to recognize them.

This book is not limited to the classic approach but it also emphasizes the latest telecommunication technology such as phone calls, E-mailing, social media.

The author also used a humorous approach to ignite the readers’ interest also provided with multiple stories regarding sales. It will provide readers with the necessary information but in a more irreverent tone.

Amazon: 5 stars
Barnes and Nobles: 5 Stars

About the Author:

Mike Weinberg is a renowned best-selling author. He is also a coach, speaker, and consultant. His specialty is in the development of starting businesses.

He is also known as Top influencer by Forbes, Openview, and other publications.  

5.) 7L: The Seven Levels of Communication: Go From relationship to referrals–  Michael J. Maher

best books on sales

This sales book focuses on one of the major elements of selling which is Communication.

It tells the story regarding a real estate agent named Rick Masters who becomes a successful businessman by focusing on people as an individual rather than a number. This book is for those who consider clients to be their number one priority. This book focuses on the necessity of developing a relationship in business. As it helps both sides.

This book provides sequential steps for developing a  long lasting relationship with clients that can provide a huge supply of referrals. It can change the view of a seller who only does mass marketing rather than individual marketing.

This book can not only help those who just entered the industry but also those who have been in the industry for a long time.

Amazon 5 Stars
Barnes and Nobles: 5 stars

About The Author

Michael J.Maher is a real estate agent, inspirational speaker, and author. He is currently leading the “Generosity Generation” And his Motto is to help others to help yourself succeed, resulting in a cycle of positive results.

4. How to Win Friends and Influence People Dale Carnegie

best books on sales

This book is a classic that all sellers should read. Over 15 million copies have been worldwide making it one of the best selling books of all time in 2011. It was number 19 on Times Magazine’s list of 100 most influential books.  

This book provides certain information that is effective on every generation of time as it tells how to get others to like the seller.

Not only that, this book focuses on the nature of people as it provides insights on their different characteristics and also advises the seller how to interact with them effectively. The author’s presentation of information is user-friendly.

The book is filled with stories and each story has its own message. The rule is simple and clear.

Amazon: 4.5 Stars
Barnes and Nobles: 4.5 stars      

About The Author

Dale Harbison was an American writer. He developed many famous courses on the topic of self-improvement and interpersonal training. He believed that it is possible to change others behavior by changing our behavior towards them.   

3.) Little Red Book of Selling: 12.5 Principles of Sales GreatnessJeffrey Gitomer

best books on sales

This particular book is a little different than the others. The writer did not bother to beat around the bush or entertained the readers with stories with hidden messages. He simply provided his audience what they wanted.

As it is not filled with an overwhelming number of pages. This book is perfect for those who want to get tips and advice without reading large books as it is direct and brief. This book focuses on only the relevant information that the readers want.

And these pieces of information are not just helpful in building a career, rather it can be used for the rest of a sellers life.

This book is not only useful for the salespersons but business students can also benefit from this books.

Amazon: 4.5 Stars
Barnes and Nobles: 4 stars  

About the Author

Jeffrey Gitomer is an American author. He lives with his family in Charlotte, North Carolina. He is also a renowned professional speaker and business trainer. He travels around the world as a speaker and gives lectures on Sales and development.

2.) Influence: Science and Practice  –Robert B. Cialdini

best books on sales

This book is a little different than the books introduced above. In this book, the author focuses on six psychological principles that make a person obey. once a seller fully comprehends these powerful concepts and applies them in his professional activities, it will be less challenging to find people who will say “Yes” to his words.

These six principles are the hard work of the authors years of research and testing. As they are effective in sales, they are also effective in other areas.

This book discusses in a practical format how one can be persuaded in a conversation. It also provides insights to all those who engage in negotiation and buying.

This is also helpful for business students and social psychology students.    

Amazon: 4.5 Stars
Barnes and Nobles: 4 .1  stars

About the Author

Robert Beno Cialdini was born on April 27, 1945. He is the Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University and was a visiting professor of marketing, business, and psychology at Stanford University, as well as at the University of California at Santa Cruz.

Cialdini was hired along with many other behavioral scientists for the Barack Obama presidential campaign, 2012. He also advised in the early stages of the Hillary Clinton presidential campaign, 2016.

1.) To Sell Is Human: The Surprising Truth About Moving Others –Daniel H. Pink

best books on sales

The author of this book focuses on one question. How to be a salesperson? Technically, one way or another we are all salespeople despite our profession. But not everyone knows how to be a salesperson.

This book covers all the necessary tips and bits of advice that can help a seller to improve the way they do business and innovate new ideas. This book is all about changing the world of works and shows us the art of science and sales in a new light.

The author was able to break down his viewpoints in his books for the readers to comprehend.

Amazon: 4.5 Stars
Barnes and Nobles: 4.5 stars

About the Author

Daniel H. Pink is the Co-executive producer of a show called Crowd Control, a NationalGeographic Channel social science program that premiered in November2014-15.

Other than this book he is also the author of five other books about business and management that have sold over two million copies worldwide and have been translated into 34  different languages.

To wrap up

Sales are something that is a part of the business. As the Modern world develops, new opportunities and hurdles are constantly showing up in the world of business. Sales are no exception.

As new blockades arrive, the salesperson of that time always finds new strategies and innovate new ideas to tackle them.

9 Books of sales will definitely help a seller to improve his position in the world of business. There are many more books on sales that are famous and popular among the salespersons.  Such as :

  1. The Challenger Sale
  2. The Challenger Customer
  3. The Psychology of Selling
  4. The Science of Selling
  5. The Sales Acceleration Formula
  6. Secrets of Closing the Sale
  7. The Only Sales Guide You’ll Ever Need
  8. The New Strategic Selling
  9. Cracking the Sales Management Code
  10. Words That Sell
  11. Book Yourself Solid
  12. Fanatical Prospecting
  13. Predictably Irrational
  14. Go-Giver
  15. DISCOVER Questions Get You Connected
  16. The Little Red Book of Selling
  17. Think and Grow Rich
  18. SPIN Selling

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